Brassneck Theatre & The Devenish Complex

 

The Context

The Devenish Complex includes function rooms, bars and restaurants and is a popular venue for live music and entertainment on the outskirts of Belfast.

Brassneck Theatre Company produces quality theatre in West Belfast, endeavouring to break the pre-conceptions that exist about this part of the city. The company plays an integral part in everyday West Belfast society and their work reflects all citizens and is accessible to all.

 

The Challenge & The Solution

Through research and given the increasingly difficult economy, Brassneck were aware that many families from areas of social deprivation would struggle to attend pantomimes in the flagship venues here. Continuing to lead the way in terms of social and class inclusion, they set out to produce a high-quality, affordable and accessible, alternative pantomime for Belfast audiences.

With the business partner’s support, the ’People’s Panto - Cinderella’ took place in The Devenish Complex from 6th-21st December 2023. Over 1600 members of the public from local communities and over 1200 students from local primary and secondary schools attended the performances, many of whom gave feedback that they would not have otherwise been able to afford to attend a Christmas show this year.

The Results

The aim was to make the arts accessible to local communities and people from disadvantaged backgrounds. Over 2800 adults and children from local schools and communities attended. A child ticket at the next cheapest pantomime in Belfast was £18, this was just £8. Brassneck audience numbers increased from 4000 in 2022 to over 6000 in 2023 overall due to this project. Their partnership with the Devenish was strengthened as a result of Arts & Business NI investment.


‘It was a pleasure to work with The Devenish for our first ever ‘People’s Panto’ and strengthen our relationship. Working together to engage with the local community and provide quality theatre that’s accessible was extremely rewarding and we can’t wait to plan for 2024!’ – Brassneck Theatre Company

“We were excited to work with Brassneck for the 1st ever People’s Panto and we’re delighted at how successful the project was. We were able to strengthen our relationship with Brassneck and better engage with members of our community. We’re looking forward to planning for 2024 and continuing to work together in the future!” – The Devenish