
-BRAND CASE STUDIES-
The advertising space is becoming increasingly noisy; as such, businesses are continuously seeking innovative ways to express and promote their brands to customers, to help them stand out.
The case studies on this page describe businesses who, assisted by Arts & Business NI, forged unique partnerships that allowed them to tell their brand stories in new ways.
These collaborations allowed the organisations to reposition themselves in public opinion, reinforce their brand values, build their audience bases and expand both their profile and their bottom line.
This partnership will perfectly showcase the new spirit distillery’s eclectic brand, including the creation of a Virtual Reality Bar…
This creative collaboration invited music acts of Belfast to capture themselves performing songs on the Metro service, to show off the strong connection between music, Translink and the city…
This socially conscious partnership sought to highlight the local homelessness crisis by developing a hard hitting promenade audio theatre production…
Creating better community access for people suffering from mental health issues, and creating safe spaces that promote healing through photography and enjoyable experiences.
Partnering to inspire existing and future creatives through research, reference, discovery and education.
Working together to strengthen the connection between local businesses, animate the streets of Cathedral Quarter and offer moments of shared joy, inspiration and creativity to individuals, families and organisations.
This two year partnership sees the Irish based coach operator take centre stage as it connects its brand to the Millennium Forum as their new Centre Stage Sponsor.
Two partners whose brand ‘vibe’ and ‘feel’ aligned, working together to deliver business benefits whilst also supporting the local arts community in Northern Ireland.
Telling the rich history of the Sailortown area and its people, in a collaboration that showcased emerging talent, aligned brands and increased footfall to the local area.
Aligning the Hennessy brand with Belfast's creative sector as part of Hit the North Street Art Festival
A partnership that 'enlivened the Cathedral Quarter in the darkest days of Winter' promoting the area as a destination and driving footfall.
This local drinks distributor found a natural synergy between the Henessey brand and a local spray art festival, in turn supporting two headline artists who will leave their unique indelible legacy on prime locations in Belfast…
Both committed to nurturing talent, these partners developed Future Festivals, to offer aspiring music industry professionals the chance to learn their craft by running a stage at the festival…
This public service television channel’s sponsorship of this documentary festival will help to nurture emerging documentary film making talent in NI…
As part of Culture Night and Day, the transport provider demonstrated the accessibility and vibrancy of their brand with the creation of the quirky ‘Mini Cabaret Bus’…
This local bar demonstrated their support for local theatre by inviting the theatre company to use their space to rehearse and perform their 10th birthday celebratory piece…
A forward thinking approach to thought leadership led to a series of podcasts between this leading accountancy firm and a team of creative industry facilitators…
The support of this local solicitors demonstrated their commitment to helping nurturing a thriving cultural offering for Derry-Londonderry…
This pop-up performance piece animated vacant premises in the Cathedral Quarter and connected local traders with cultural offerings…
This circus night with a difference sought to highlight sustainability as part of the local BID’s launch of their new environmental strategy in 2020…
The successful partnership between the BID and leading children's arts charity cemented the Cathedral Quarter as a family friendly area with a thriving daytime entertainment offering…
These creative partners used film as a new format to educate young people on financial wellbeing, making Powerpoint a thing of the past!
Belfast Children’s Festival 2021 made the decision to go digital, and needed new ways to engage and inform their target audiences: U105 were perfectly positioned to help…